Insights

We strive to share ideas and unique perspectives that can provoke new ways of thinking, spark discussion and debates and inspire action. Here you will find our thought leadership and insight pieces.
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Celebrating EO and learning for the future

the conference was an opportunity for us to celebrate being shortlisted for EO Company of the Year, learn from industry leaders, and reflect on what we want to achieve over the next few years as a people-powered business.

What we learnt hosting a WIT community in 2024

This year, our #TheAnswerIsWomen events have been a vibrant celebration of the power of collaboration, diversity, and shared experiences.

Best Place to Work 2024

We’re thrilled to announce that we’ve been awarded the Best Place to Work 2024 by Prolific North, a recognition of our commitment to creating an environment where our people can thrive.

Tech Company of the Year 2024

We are proud to announce that Answer Digital has been named Tech Company of the Year: Medium at the Prolific North Awards 2024.

Is Your NHS Trust AI-Ready?

The evolution of artificial intelligence (AI) will reshape the delivery of healthcare, offering opportunities for NHS trusts to enhance patient care, streamline operations, and improve outcomes.

ChatGP? The uncertain role of generative AI in NHS care

The pace at which generative AI has infiltrated product portfolios and media headlines in 2023 has brought excitement and consternation to those tasked with evaluating its implications for patient care.

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